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Cover image for Brocent IT blog post: The Livestream That Couldn't Go Down

September 02, 2026 | 15 min

The Livestream That Couldn't Go Down

A composite scenario from Hangzhou: 45 people running a European brand's Tmall, JD and Douyin storefronts, with no local IT and a calendar dominated by 618 and 11.11. Why peak-shaped risk needs pre-positioned capacity rather than a permanent hire.